Maximise Revenue. Increase Control.

The revenue management platform built for BTR, shaped by industry

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A table showing financial data with columns labeled Guide Price, 12M Prior, Current Contract, Market Average, and Market Median. The rows contain monetary amounts in GBP, some in green and some in red.
Line graph titled 'Move In/Out' showing data from August to December, with two lines representing 'Move In' and 'Move Out' counts; October 25th data point highlighted with values 28 and 26 respectively.
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A smarter way to manage pricing

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Optimised pricing for every home

Optimise pricing for every unit using real-time data and demand signals - maximising revenue while adapting to changing conditions.

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A digital infographic features a stylized gauge with an arrow pointing to the right, indicating high speed, accompanied by upward and rightward orange arrows. There is a bar graph with bars of varying heights, labeled 'Data Insights.' A box with six orange coins stacked vertically is also present, alongside an orange button labeled 'Recommended Price.' The illustration uses a modern, minimalistic design with a color palette of light cream, orange, and black.

Intelligent insights, instantly accessible

Turn complex data into clear, actionable insight with intuitive dashboards and our AI Assistant - so you can understand performance and act with confidence.

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Price with real market context

Benchmark your pricing against locally achieved rents using our market insights feature, supporting every pricing and rent review decision with clear, defensible data.

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Infographic with graphs, a gauge, a box, and a stack of coins, illustrating data insights and recommended prices.

Increase control and governance

Apply consistent pricing strategies across your portfolio with full visibility - ensuring every decision is controlled, trackable, and accountable.

Everything you need in one platform

Availability & Pricing

View every unit’s status, attributes, and pricing in one place, with clear comparisons to previous lets and the market.

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Rent Review Support

Support and defend rent reviews with clear pricing comparisons, market data, and a resident-ready summary PDF.

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Market insight

Access locally achieved rents, demographic data, and market trends to benchmark pricing and validate decisions.

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Performance dashboard

Track portfolio performance, leasing activity, and risk through real-time, intuitive dashboards.

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Pricing Strategies & Rules

Define pricing strategies with configurable rules across portfolio, property, and unit levels.

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Approval Workflows

Manage pricing changes through structured approvals with clear ownership and full audit history.

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Customer reports

No more spreadsheets. Build and share custom reports using any of your data - tailored to your needs.

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Figtree’s AI Assistant

Interact with your data through natural language - ask questions, explore performance, and surface insights instantly.

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Shaped by a decade of experience working with leading BTR operators and asset managers

Purpose-built to move beyond spreadsheets and manual analysis

End-to-end pricing workflow, from strategy to execution

Seamless integration with your property management system

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Map of London with a highlighted route passing through Camden Town, Finsbury Park, Hackney, and Stratford.
A digital interface screen displaying an overview tab with data including total units, leased, occupied, vacant rented, vacant available, shown in tabular format with percentages.
A digital table showing financial data including guide price, 12 months prior value, current contract value, market average, and market median, with some figures highlighted in green and red.
Screenshot of a property management spreadsheet showing details of apartment units in a building, including building name, unit number, types, status, available date, and floor plan links.
Line graph showing move in and move out data over several months, with specific data points highlighted for October 25, indicating move in: 28 and move out: 26.
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Institutional-grade security and infrastructure

Figtree is built on resilient, cloud-native infrastructure with customer data fully ringfenced by design. With encrypted storage, strict access controls, and institutional-grade governance, every interaction is secure, auditable, and compliant.

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Customer success from day one

With guided onboarding to get you live in weeks and ongoing support that drives long-term success. 

Experienced team with deep operational expertise

Built-in process guides and FAQs

AI assistant providing instant insights and guidance

365-day support

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